| Let's define a Great Vacation | | | | corporations have. They rely on branding and flashy |
| It is understood and widely accepted that when you | | | | ads but their customer service is about as bad as it |
| plan and book a vacation package that you will almost | | | | can be. That's where the rubber hits the road. |
| certainly have an experience other then what was | | | | Travel consumers are just looking for the best trip at |
| advertised. Unfortunately this often means less then | | | | the best price. In fact, on average, consumers will look |
| great accommodations or perhaps the facilities like a | | | | at 3 websites before booking their travel. Some more |
| pool or Hotel-Resort support service is down for | | | | then less. Personally I watched my wife in the past |
| repairs or otherwise inaccessible. | | | | spend days searching the web for the best vacation |
| It probably simply means you're going to spend more | | | | for our family. And in the end we still calculated an |
| money then what you expect based on your | | | | additional 30% into every trip knowing we would need |
| understanding of the overall vacation package. | | | | it. |
| As the travel and vacation industry continues to | | | | And here's what travel consumers want: |
| mature and more companies providing recreational | | | | - More vacation selections |
| travel enter the travel service arena this competition | | | | - Better vacation selections |
| against the traditional Big 5 vacation package providers | | | | - Cheaper prices |
| is beneficial to us, the consumers. | | | | - Easy and friendly booking sites |
| Many forward thinking travel companies have begun | | | | - No reservation hassles |
| to set a new trend in travel making our vacation | | | | - No hidden fees and charges |
| experiences a lot more affordable and a lot more | | | | The business of vacation travel is just that - a |
| predictable. This trend reflects the efforts of some | | | | business and a business is most successful when it |
| groups to provide the best 4 and 5 Star vacations at | | | | achieves what it is meant to do. That is, to provide |
| wholesale or better prices.. | | | | something to people that they want and provide it, |
| These companies and one in particular, are providing | | | | whether a goods or service, conveniently, reliably and |
| very high quality vacations for fewer costs then would | | | | affordably. |
| be normal by applying the bulk Buy and Sell principle of | | | | We often put up with a lot of 'junk' travel, broken |
| marketing. That means they provide quality vacations | | | | promises, etc, from travel companies, compromising |
| well within the financial reach of most everyone | | | | what we really want just so we can get away and |
| consistently whether you're looking for a tropic cruise | | | | get a vacation. Many travel companies don't provide |
| or an Australian outback adventure or an all inclusive | | | | the quality booking and travel experience we demand. |
| stay at a top resort. | | | | I am partial to one company as they seem to be |
| Logically most people don't care where they buy their | | | | getting it right 10 out of 10 times and that's what we |
| vacation and brand loyalty does not really exist - The | | | | want as travel consumers in my family. We want to |
| 'Billion' dollar travel corporations are spending literally | | | | know that we're getting the best trip for the best price |
| billions of dollars in advertizing annually to fight for our | | | | every time. |
| attention but they have disappointed us like most all big | | | | |