TheVacationSaver.com Does It Backwards

January 19, 2005, Norfolk, VA — This month, isTimeShareSaver.com, which TEM launched in 2003.
expanding to the print arena with magazine, which shallDue to the enormous response of visitors to this page,
contain full-page ads for a small number of resorts.it was discovered that advertising vacation offers is a
magazine will complement the website and islucrative business and the decision was made to
scheduled to hit stores later this month. A recentcreate a business to accommodate those online
Webtrends statistic from January 2005 shows thattravelers.
website has already been visited by over 80,000According to Henry Yates, the Business Development
unique visitors . Those numbers are expected toManager of TheVacationSaver.com, “it’s
increase upon the advent of magazine.ground-breaking that we’re starting a process
magazine will be distributed in over 250 Wal-Marts andthat is unorthodox compared to the way that Trader
other select retailers throughout the eastern U.S. WithPublishing and Trader Electronic Media establish each
an average weekly walk-through rate of more thannew business. Going against the norm is a bold move
119,000 shoppers with an average household incomeon our part, however, I have high hopes that the results
of $62,500, Wal-Mart offers resort managers thewill prove to be rewarding.”
largest lead base of high quality prospects. websiteAs a division of Trader Electronic Media, is part of a
and magazine together will strive to uphold the positivenetwork of over 15 websites including ForRent.com,
image and degree of success that is expected ofHarmonHomes.com, and RentJillsHouse.com, all
every other Trader Electronic Media company.accessible at ranks in the top 200 most highly
For the first time ever, Trader Electronic Media (TEM)trafficked websites with over 7 million visitors each
has initiated a website before the publication of itsmonth. To view vacation offers, click on
corresponding magazine. Trader Publishing’sTrader Publishing Company, the nation’s largest
magazines have always been springboards forpublisher of photo-classified publications, publishes 680
Internet websites like CycleTrader.com, and However,classified ad publications, which reach 80 percent of
is starting with a different approach. This business isthe U.S. population. These publications serve over 175
swimming against the current by debuting magazinemajor markets and are distributed at approximately
after the launch of the website.200,000 points nationwide with a combined circulation
recently launched in August 2004 as a website thatexceeding 9 million per week. Such publications include
connects resort managers to prospective timeshareAuto Trader, Boat Trader, Harmon Homes, For Rent,
buyers by advertising inexpensive vacation specials.Employment Guide magazines and more.
This website’s vacation deals were originallyFor more information on advertising your resort with
featured on a subsidiary page ofmagazine or website, contact 866-881-4860 ext.